Data Protection

Privacy Policy

Last update: June 5, 2026

Translation provided for informational purposes only: only the French version of this document is official.

1

Introduction

This privacy policy describes the processing of personal data carried out by Profusion SAS via the Geoptim AI platform (accessible at https://geoptim.ai).

It applies to any person browsing the site or using the services offered, whether they are a simple visitor or registered user.

2

Data controller

The data controller is Profusion SAS, a simplified joint-stock company registered with the RCS of Pontoise under number 930 934 161, with its registered office located at 32 boulevard du Port, 95000 Cergy, France.

3

Data collected

The following data may be collected:

Personal Data

  • • Identity: first name, last name
  • • Contact details: email address, phone number
  • • Company name

Technical data

  • • Analyzed website URL
  • • IP address, browsing data
  • • Website behavior

Business Data

  • • Subscription-related data
  • • Payment data (via Stripe)
  • • Order history

Analytical Data

  • • Newsletter subscription data
  • • Analytical data via Google Analytics
4

Purposes and legal bases

Personal data is collected for the following purposes:

User account creation and management

Legal Basis: Contract Execution

Provision of AI audit services and recommendations

Legal Basis: Contract Execution

Payment Management

Legal Basis: Contract Execution

Sending information or commercial offers

Legal basis: explicit consent

Website traffic analysis

Legal basis: consent for cookies

5

Data recipients

The collected data may be transmitted to the following service providers:

Stripe

Payment Management
(PCI-DSS, Europe)

Mailgun

Sending transactional emails and notifications

Google Analytics

Website Traffic Analysis

No personal data is sold or transferred to unauthorized third parties.

6

Data retention period

Maximum duration: 5 years

Data is retained for a maximum period of 5 years from the last activity or last contact with the user.

Data may be deleted before this deadline at the user's request (see section 8).

7

Data Security

Profusion SAS implements appropriate technical and organizational measures to ensure the security, integrity, and confidentiality of processed data.

Data is hosted in France on secure servers provided by OVH SAS.

8

User Rights

In accordance with the GDPR, you have the following rights:

Right of access

To your personal data

Right to rectification

In case of error

Right to erasure

("right to be forgotten")

Right to portability

Data

Right to restriction

Or to the opposition of processing

Right of withdrawal

Consent at any time

How to exercise your rights?

To exercise your rights, you can use the contact form available on the website. You will receive a response within a maximum of 1 to 30 days.

9

Cookies

The site uses the following types of cookies:

Strictly necessary cookies

Session management, security, authentication

Analytical cookies

Audience measurement via Google Analytics (with consent)

On your first visit, a cookie management banner allows you to accept or refuse non-essential cookies.

10

Chrome Extension "Geoptim, AI Search"

Extension Privacy Practices

This section describes the data processed by our Chrome extension Geoptim, AI Search (address bar). It supplements this privacy policy and covers Chrome Web Store requirements.

What the extension does

The extension allows you to launch a search in an AI assistant (ChatGPT, Claude, Perplexity, Google Gemini) or in Google directly from the Chrome address bar, using the keyword "ai".

Data Processed

Data sharing is optional and solely serves to improve the product. It is enabled by default but can be disabled at any time, from the home screen displayed at installation or later from the extension's options page. When enabled, the following information is transmitted anonymously:

Search query

The search query entered by the user.

Targeted provider

Examples: ChatGPT, Claude, Perplexity, Google Gemini.

Browser Language

The language of the user interface used in Chrome.

Anonymous identifier

A randomly generated UUID created locally to deduplicate and count distinct users.

Extension Version

The installed version, used to track usage and improve compatibility.

What we don't collect

No personally identifiable information (name, email, etc.).

No location data or IP addresses stored or logged.

No browsing history or tracking of visited pages.

No health, financial or authentication data.

Purpose and basis

Anonymous and aggregated data are used exclusively to understand usage patterns and improve the tool's relevance. They are neither sold nor transferred to third parties, and are not used for purposes unrelated to the extension's function, nor for creditworthiness assessment.

Local storage

Preferences (default provider, language, consent choices, anonymous identifier) are stored locally in your browser (chrome.storage) and are not associated with your identity.

Retention

Anonymous data is retained for the duration necessary for statistical analysis, then aggregated or deleted.

Your Choices

You can disable data sharing at any time via the extension options page. Once disabled, no data is transmitted anymore.

Contact

For any questions regarding the extension's privacy: contact form.

11

Data Protection Officer (DPO)

Profusion SAS has not appointed a Data Protection Officer. For any questions regarding privacy, please use the contact form.

12

Policy Changes

This policy may be modified at any time based on legal or technical changes. The update date will appear at the top of the page.

We invite you to consult this page regularly to stay informed of any changes.

13

Applicable Law

This policy is governed by French law. In the event of a dispute, the courts within the jurisdiction of Profusion SAS's registered office shall have exclusive competence, except where mandatory legal provisions provide otherwise.

Your data secured

We are committed to protecting your privacy and personal data.

Contact us